Case studies
Internal tools

AI automation workflow system

End-to-end automation fabric connecting forms, APIs, spreadsheets, CRM endpoints, email, and AI models to strip out repetitive manual coordination.

n8nMake.comOpenAI APIWebhooksREST APIsGoogle Sheets
AI automation workflow system illustrative dashboard

Results at a glance

Fewer copy/paste hops between CRMs, sheets, and comms tools

Explicit webhook contracts instead of one-off cron scripts

Guardrailed AI steps embedded inside auditable flows

Challenge

Operations teams were chaining spreadsheets, lightweight scripts, and inbox reminders to move leads and tickets forward—fragile when APIs changed and impossible to observe when something silently stopped.

What Habrig built

  • Operator-facing triggers and approvals surfaced through existing tools (forms, chat bots, CRM views) rather than a bespoke portal unless warranted
  • n8n and Make.com graphs with retries, error branches, and correlation IDs across steps
  • REST + webhook integrations into CRMs, SaaS products, and internal services
  • OpenAI-assisted classification or drafting steps confined to reviewed templates
  • Secrets handling outside plaintext sheets; environment separation for sandbox versus production graphs
  • Runbooks for replaying failed payloads without duplicating side effects

Outcomes

  • Automation graphs that teammates can read and adjust without reverse-engineering bespoke code
  • Measurable reduction in manual ticket updates and routing latency
  • Safer iteration because AI touches sit inside monitored workflows—not shadow IT scripts

Technology

frontend

Thin UI layers where human approvals matter; otherwise native SaaS surfaces

backend

Orchestration in n8n / Make with OpenAI and REST integrations

database

Google Sheets or lightweight stores as systems of collaboration where appropriate; CRM remains source of truth

infrastructure

Hosted automation runners with encrypted credentials and scoped API keys

monitoring

Execution logs, failure alerts, and periodic reconciliation jobs

cicd

Export/version workflow definitions and promote changes through staging tenants

Execution detail

Product & frontend

  • Operator-facing triggers and approvals surfaced through existing tools (forms, chat bots, CRM views) rather than a bespoke portal unless warranted

Backend & data

  • n8n and Make.com graphs with retries, error branches, and correlation IDs across steps
  • REST + webhook integrations into CRMs, SaaS products, and internal services
  • OpenAI-assisted classification or drafting steps confined to reviewed templates

Platform & delivery

  • Secrets handling outside plaintext sheets; environment separation for sandbox versus production graphs
  • Runbooks for replaying failed payloads without duplicating side effects

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Tell us what shipped, what is at risk, and what success looks like. We will respond with a practical path.

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